How to Grow a start-up business into a mainstream market
10/24/2014: How to Grow a start-up business into a mainstream market
Topic of the talk:
In this talk, Professor Roger discussed the strategies of relying upon well-established wisdom in silicon for entrepreneurial companies to search for new customers, cross the growth chasm and establish business in mainstream market.
Prof. Roger Chen’s brief Bio:
Prof. Roger Chen is a tenured full professor at University of San Francisco, and an adjunct professor of Hong Kong University of Science and Technology. He is the founding co-editor of the Journal of Asia Business Studies and a consulting vice president of Silicon Valley Business Forum (SBF) SBF Inc. Professor Chen is also an expert advisor at the post-doctor research group of China Merchant Group (中国招商集团). His expertise is in Strategy, Corporate Entrepreneurship and Innovation, and has done executive training and consulting for many companies, including Lenovo, Toshiba, Nippon Telegraph and Telephone Corporation (NTT) of Japan, Panasonic, Intel, Bank of China (Hong Kong), Michelin, Tyco Electronics, CITIC Pacific, Li Ning, etc.
http://www.usfca.edu/management/faculty/Rongxin_%28Roger%29_Chen/
Alliance:
